II.  The Supply Chain as part of the Value Chain

Primary Value Chain Activities

> Operations > Outbound
> Marketing
& Sales
> Service

    A.  1985 - Michael Porter's best seller 

        "Competitive Advantage:  Creating and Sustaining Superior Performance"* discusses

        1.  business "value-adding" activities

            a)  inbound logistics

            b)  operations

            c)  outbound logistics

            d)  marketing and sales

            e)  services

        2.  supported by

            a)  procurement

            b)  technology development

            c)  human resources management

            d)  administrative infrastructure management

* - Note: Now in a 1998 edition